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The project team:
Co-Founder | Team Lead
Co-Founder | Internet marketing | PM
Creating a website for a network of gambling clubs
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Project goals and objectives
The main task that falls on the site is to attract a new audience from the Internet, as well as creating an internal system of personal accounts to retain players of the client.
To achieve these goals, we conducted analytical work, analyzed existing sites in the CIS and abroad, and based on this information, developed a prototype of the project.
The next step was to develop a unique design for the site according to the portrait of the target audience. The design was based on photographic materials of the client in strict accordance with the requirements of the corporate style.
After design approval, we started implementing the site's functionality:
- system for creating / editing / displaying network halls;
- event system linked to the calendar and hall;
- news block;
- photo and video gallery;
- interactive jackpots system, synced with the internal MAXBET CRM system;
- connection of the analytic tools;
- personal accounts of users with data synchronization with the internal MAXBET system (bonus card status);
- as well as related functionality.
The site is adaptive (it displays perfectly on all types of devices), and it is optimized for search engines.